Discussion Question

Describe and give examples of each of the following. A minimum of 100 words for each answer.

Cite for work

APA format:

*Purpose of a business-level strategy

*Types of business-level strategies

*International Cooperative Strategy

*Horizontal Complementary Strategic Alliance

*Three basic benefits of international strategy

  1. increase market size
  2. Economies of Scale and learning
  3. location advantages

*Risks in an International Environment

*Challenge of International Strategies

  1. complexity of managing international strategies
  2. limits to international expansion

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