CIBC Bank: Pricing Strategy

One page single space report needed on :

Pricing Strategy of Canadian Imperial Bank of Commerce (CIBC): How and why should their pricing strategy and corresponding tactics needed to be change in the near future? and/or why should their product strategy and corresponding tactics remain the same?

The goal is to create a final paper reflecting our pricing strategy advice to CIBC on moving forward especially with regards to changing environment due to number of Fin-tech companies and how to effectively target Millennials.

Introductory and conclusion paragraph not needed.

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